About

We are a multidisciplinary team that supports you in the development of your product, from the first sketches to its launch on the market.

 

 

Founded in 1998, iol Strategic Design was born out of the initiative of five designers with varied interests (graphic design, web design, industrial design, etc.). In 2008, when François and Michaël took over the agency alongside Myriam, iol specialized exclusively in industrial design and innovative product development.

Thanks to their previous experience as in-house designers in various fields, they developed iol together in the Belgian and French markets.

Our team

iol is a multidisciplinary team of product designers, engineers, and strategists who are passionate about innovative development. They will be your partners and collaborators throughout the development process.

 

FrançoisAdministrator - Designer
MichaëlAdministrator - Designer
MyriamAdministrator - Designer
JonathanSenior industrial designer
LauraSenior industrial designer
NicolasSenior industrial designer
EmmaIndustrial designer
DavidEngineer - Draftsman
CharlineOffice Manager

Our values

Creativity and ingenuity are the cornerstones of our design approach. Observing, innovating, adapting, and transposing concepts and ideas guide our work.

In the design of a product, as in the life of a company, the human factor is a fundamental priority. Identifying the exact target, questioning them, and understanding them is the first step to the successful development of a new product.

Beyond current debates, the durability of a product is one of the key elements to its success. At iol, we are committed to designing products with targeted designs, thoughtful functionalities, and the right materials to ensure a long lifespan and repairability.

Creativity
Usability
Sustainability

Responsible design as the guiding principle of our thinking

We place responsible design at the heart of our process. At iol, responsible design is a fundamental principle. We firmly believe it is our duty to create products that stand the test of time. This is why we prefer to speak of responsible design rather than sustainability or eco-friendly design. Finding the balance is not always easy, but it is an essential goal.

Our mission is to support you in innovating for the future by adopting a responsible approach in material selection, aiming for long-term use from the design stage, and considering the product’s lifecycle strategy.

We strive to balance social, economic, and environmental aspects to minimize negative impacts on people, profit, and the planet.

Key Numbers

  • 26 years of experience

  • 12 enthusiastic employees

  • 200 products placed on the market

  • 835 m² dedicated to innovation