We are convinced that a project’s strategic dimension plays a determinative role in its success. A product must be precisely positioned in order to meet its consumers’ expectations.
What are the opportunities for developing my range on my market? What can I add something new to my product? Thanks to creative exercises (brainstorming, etc.) we help you to innovate and enrich your catalogue of products/services.
Analysis of Services
We analyse the status quo, monitor the competition and users’ behaviour with the aim of discerning the determinative innovation approaches on your market. The result is a usage scenario which will be used as a guide during the project’s development.
The objective is to open up leads around similar products, to study principles, form, ergonomics in order to make the product easy to understand and use. We explore innovative solutions and present you with creative concepts that integrate the communicated constraints.